life : curated

Recent Work

André Smith, MA

Planning/ Strategy Director | Producer | Curator | Educator, San Francisco — Chicago — New York

André Smith, MA is an accomplished multi-hyphenate, husband and father.

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Fmr. Planning Director, The Martin Agency, Adweek 2020 Agency of The Year (U.S.)

Magna cum laude, Art & Public Policy '18, Tisch School of the Arts, NYU

BEST PRACTICES:
Story, Strategy + Tech across Content, Print, Immersive, Digital, Video + High Touch Experiences.

BUSINESS ACUMEN:
Social Commerce, GTM, CX, UX, Higher Education, Culture IQ, Curation, Creative Strategy, Immersive Play, Branding + Identity, RFPs, Concept Development, PR, Live Event/ Video Content Production, Primary + Secondary Research, Project Management, Studio Management, Integrated Campaigns, Copy + Proofing, Art Intervention, Experiential Activations, Interactive Experiences, Lifestyle Marketing, Trend Spotting, Culture Mapping, Social Media Playbooks, Social Network Dynamics, Navigational Metrics, Connections Planning + affiliated best practices.

CURATORIAL FOCUS:
Art intervention for civics awareness and social innovation.

CURATORIAL PRACTICE:
Photo Essays, Mixed Media, Conceptualism, Cubism, Portraits, Pop Art, Graffiti, Found Materials, Resin, 3mm Sintra Processing, Giclée, Illustrations on Paper, Works on Wood, Works on Canvas, Silkscreens, Oil Paintings, Sculpture and Iron works, as well as Video Installations.